Australian HQ

Carnival is the worlds largest cruise company with a portfolio of distinct global brands such as Cunard, P&O and Seabourn. We visually expressed the Carnival brand story by creating an integrated design language that portrayed cruising, travel and the adventurous spirit of life on the sea.

We researched a vast collection of historical imagery, maps and documents charting their heritage, as well as utilising social media channels to find real feedback from customers.

Working with WMK Architecture, we helped create a rich branded environment with imagery and graphics strategically grouped into different themes for each of the four floors that made up the 6,500sqm of office space in North Sydney.

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